Biblioteca de prompts para Avatares UGC

Preserve her exact facial identity from the reference: same eyes, eyebrows, nose, lips, jawline, skin tone and hair. It must be recognisably the SAME woman in every shot, not a lookalike. Do not beautify, do not change her age. Create a character sheet: a 2x2 grid of four TALL vertical panels, each one a large head-and-shoulders shot. Angles: front, three-quarter left, three-quarter right, profile. [describe la ropa: blazer negro y camiseta blanca]. Neutral light grey studio background, soft even lighting, photorealistic.

Cuatro viñetas grandes, no nueve pequeñas: cuanta menos cara hay en cada casilla, más se la inventa. Si aun así te sale otra persona, repite el prompt; pasa.

Using this image as reference, keep the SAME person — same face, hair, clothing, background and lighting. Change ONLY the shot size to [elige: primer plano de cara y hombros / plano medio de cintura para arriba / plano entero de cuerpo completo]. Eye-level camera, vertical 9:16 framing, photorealistic, nothing else changes.

El gancho pide primer plano y el cierre plano entero. Mismo personaje en tres planos y ya tienes el anuncio montado.

Using this image as reference, keep the SAME person — same face, hair, clothing, background, lighting and framing. Change ONLY her facial expression to [elige: sonrisa amplia / sorpresa con las cejas levantadas / gesto serio mirando fijo a cámara / cara de duda]. Natural and photorealistic, no other changes.

El primer frame se juega en la cara. Saca tres expresiones del mismo plano y deja que decidan los datos, no tú.

Using this image as reference, keep the SAME person, same face, same clothing and the same room. Change ONLY the light and the time of day to [elige: noche con el flash del móvil / última hora de la tarde con luz cálida de ventana / luz fría de fluorescente de oficina]. Same pose and framing, photorealistic, shadows consistent with the new light.

La misma foto cambia de tono solo con la luz. La de flash de noche es la que más se parece a lo que sube la gente de verdad.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the camera angle: she is filming herself with her phone at arm's length, front-camera selfie angle slightly above eye level, her arm visible reaching towards the lens, mild wide-angle distortion, close framing, handheld tilt. Photorealistic.

Es el ángulo que más se parece a lo que sube la gente. Si el anuncio empieza así, tarda más en oler a anuncio.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the camera angle: the phone is held at her waist height, close to her, tilted up towards her face. She stays standing and looks down into the lens, her head near the top of the frame with a bit of ceiling behind it, chin and jawline seen slightly from below. Medium shot from the waist up, no floor in the foreground. Photorealistic.

El cambio es sutil a propósito. Si bajas la cámara hasta el suelo sale medio parqué y la persona desaparece: probado.

Keep the SAME person, the SAME standing pose and the SAME room — same face, hair, clothing and light. Change ONLY the camera angle to a marked LOW ANGLE from below: the phone is at knee height, close to her, tilted clearly upwards. She stands tall right above the lens and looks down into it; her legs and torso are foreshortened and lead up to her face, the ceiling fills the background behind her head. She fills the frame from mid-thigh upwards, NOT far away and NOT crouching. Wide-angle phone lens, photorealistic.

El contrapicado de verdad, el que la hace parecer más alta y llena el fondo de techo. Dile siempre que no se agache y que llene el encuadre: si no, te la manda al fondo del salón.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the camera angle: the camera is above her head pointing down, as if the phone were propped high on a shelf, she looks up into the lens, more floor visible behind her. Photorealistic.

El plano de confidencia, el de «te cuento una cosa». También va bien para producto en la mano, porque cae hacia la cámara.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the camera angle: over-the-shoulder documentary angle, the camera to her side at eye level, she is turned three-quarters away from it and glances back towards the lens, the room opening up behind her. Photorealistic.

Rompe el eje después de dos planos frontales. Sirve para el corte de mitad de vídeo sin cambiar de escena.

Using this image as reference, keep the SAME person — same face, hair, body, pose, background and lighting. Change ONLY their clothing to [escribe el outfit aquí]. Keep everything else exactly the same. Photorealistic, natural fabric, realistic fit and lighting.

Replace the background behind the person with [describe el sitio: a cozy kitchen / a modern office / a neutral studio with soft lighting], keeping the person, their pose, lighting and framing exactly the same. Natural, realistic integration.

Image 1 is the person, image 2 is the product. Keep the person exactly as she is — same face, hair, clothing, room, pose and lighting. Put the product from image 2 in her hand, held up next to her face, label facing the camera and readable, correct real-world scale, natural grip that does not deform the packaging. Photorealistic, product lit by the same light as the room.

Súbelas en este orden: primero tu personaje, después tu producto sobre fondo blanco. Si la etiqueta sale borrosa, repite añadiendo «label sharp and readable».

Image 1 is the person, image 2 is the product. Keep the person exactly as she is — same face, hair, clothing, room and lighting. Now she is USING the product: [describe el gesto: aplicándose una dosis en la mejilla / abriendo el bote / echándose producto en la mano], looking at the camera. Correct scale, label readable, natural hands with five fingers, photorealistic.

Es el plano que sostiene el anuncio a partir del segundo tres. Mira siempre las manos antes de dar el vídeo por bueno: es donde más se equivoca.

Take this flat product photo and turn it into a lifestyle shot: the same product, same label and same typography, standing on [describe el sitio: una encimera de piedra clara del baño / una mesa de madera], soft window light from the left, something green blurred in the background, shallow depth of field, subtle reflection under it. Photorealistic, vertical framing, label sharp and readable.

La foto del catálogo canta a catálogo y se salta. Esta la convierte en algo que parece hecho en casa de alguien.

Take this flat product photo and build a natural-light still life with it: the same product, same label, on [describe la superficie: una tela de lino / una toalla doblada] next to [describe los props: una ramita de eucalipto], warm morning window light, soft shadows, three-quarter top-down angle, photorealistic, vertical framing, label readable.

Para el plano de cierre, el que va justo antes del CTA. Cambia los props y tienes cinco variantes sin volver a fotografiar nada.

Keep the photo exactly as it is, do not change the person or the room. Overlay a large UGC-style caption on the image: the words [TU GANCHO, MÁXIMO CINCO PALABRAS] in heavy bold white sans-serif, all caps, broken into two centered lines that span almost the full width, placed in the upper third, with a strong dark drop shadow. Spelled exactly like that, no other text anywhere in the image.

Escríbelo en mayúsculas y evita las tildes cuando puedas: es donde más se equivoca. Y léelo antes de subirlo, que una falta en el rótulo se la come todo el mundo.

Keep the person exactly as she is — same face, hair, clothing, pose, framing and lighting. Clean the background: remove [lo que sobra: el trípode, el televisor, los carteles, el desorden] and leave a plain wall there instead. Keep the window light and the floor. The emptied areas must look like a real bare wall, seamless and photorealistic.

Sirve sobre todo para quitar marcas ajenas de la escena, que es lo que te tumba el anuncio en revisión. Si no borra a la primera, nombra los objetos uno a uno.

Reframe this vertical photo to [formato: 1:1 cuadrado / 4:5] by EXTENDING the scene sideways, not by cropping: keep the person complete and untouched, same pose and same light, and continue the room naturally into the new space on both sides. Photorealistic, seamless, no visible joins.

El mismo anuncio necesita 9:16 para Reels y 1:1 para feed. Extender la escena en vez de recortar te ahorra perder la cara o el producto por el camino.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the expression and pose: sudden shock and wide-eyed surprise looking directly into the camera, hand slightly raised near her mouth in disbelief, mouth slightly open, dramatic comedic timing. Handheld vertical camera, photorealistic.

Los primeros 2 segundos deciden si el usuario pasa de largo. Una cara de sorpresa genuina mirando directo a la lente frena el scroll.

Keep the SAME person and the SAME room — same face, clothing and light. She is holding up a [cartel de cartón / hoja de papel doblada] right in front of her chest towards the camera with text written on it in black marker: [ESCRIBE AQUÍ TU FRASE POLÉMICA O GANCHO]. Natural grip with realistic hands and fingers, camera focused on the message, photorealistic.

El formato de cartulina con rotulador es de los ganchos orgánicos con más retención en TikTok y Reels porque no parece publicidad.

Vertical split-screen image: on the LEFT side, the SAME person looking [cansada / con la piel apagada / estresada] in dim natural light; on the RIGHT side, the same person looking [radiante / satisfecha / descansada] with bright flattering window light. Clear dividing line in the middle, same outfit, photorealistic.

Ideal para cosmética, servicios o apps. El contraste visual inmediato en el primer segundo explica el beneficio sin necesidad de audio.

Keep the SAME person, clothing and lighting. Close-up framing with the person leaning quickly in towards the lens as if checking something close to the screen, intimate distance, playful suspicious expression, subtle lens distortion of a smartphone wide camera. Photorealistic.

Simula el momento en que alguien se acerca a la cámara para leer un comentario o susurrar un secreto.

Keep the SAME person and the SAME room — same face, hair, clothing and light. Change ONLY the pose: she has one hand held up open flat towards the camera in a clear 'STOP' gesture, looking directly into the lens with an urgent, authoritative yet friendly expression. Close-up selfie framing, photorealistic.

El gancho directo más clásico. Un gesto de stop frontal frena el dedo en seco antes de que el cerebro procese el texto.

Keep the SAME person. In extreme foreground right in front of the lens, a bright yellow square sticky post-it note with handwritten bold text: '[TU PREGUNTA O DUDA FRECUENTE]', the person in background looking past the note at the camera with a curious smirk, natural depth of field, photorealistic.

Simula el típico sticker o post-it que alguien pega en la cámara. Genera curiosidad instantánea por leer el mensaje.

The SAME person looking alarmed or amazed while holding her smartphone screen tilted directly into the lens, showing a mock push notification banner with text: '[ALERTA: TU MENSAJE AQUÍ]', bright smartphone screen glow, realistic hand grip, photorealistic.

Las notificaciones visuales simulan las que el propio usuario recibe en su móvil, captando la atención de forma automática.

The SAME person standing centered, holding two different items at chest level to compare them [ej. en una mano un bolso de lujo marrón tipo monograma y en la otra un bolso negro minimalista accesible]. She is making an amused questioning expression looking at the camera, raising her eyebrows as if asking the viewer to pick one [OPCIÓN A vs OPCIÓN B]. Photorealistic.

Plantea un dilema polarizante en el primer segundo (lujo vs low-cost, versión cara vs barata). Dispara los comentarios y la retención.

The SAME person is walking casually down [una calle soleada de la ciudad / un pasillo moderno], holding the phone with one hand and talking animatedly to the camera. Natural camera bobbing from walking, authentic background movement, consistent face and hair, photorealistic 9:16 video.

El movimiento continuo de fondo evita la sensación de imagen estática y mantiene enganchado al espectador.

The SAME person in [outfit casual] reaches her palm directly over the camera lens until the frame goes completely dark, then pulls the hand back revealing the SAME person in [outfit elegante / nuevo fondo] smiling with confidence. Smooth continuous transition, 9:16 vertical video.

La clásica transición de TikTok para cambio de ropa, antes/después o cambio de escenario.

Overhead three-quarter angle: the SAME person opens [una caja de cartón kraft con cinta / un sobre acolchado], eagerly pulling out [tu producto] with genuine enthusiasm, looking up to the camera and smiling. Hands with natural anatomy and five fingers, photorealistic.

El unboxing activa la dopamina de recibir un paquete. Mantén la atención en la reacción facial al abrir la caja.

The SAME person brings the phone's built-in microphone (or lapel mic) close to her mouth, speaking in a low conspiratorial tone to the camera, eyebrow raised, saying [el punto clave de tu anuncio]. Handheld smartphone framing, photorealistic.

Muy efectivo para anuncios con gancho auditivo o consejos tipo 'nadie te cuenta esto sobre…'.

The SAME person in a casual setting at home [en el sofá con una sudadera cómoda], holding the phone low as if on a casual video call with a friend, laughing and talking warmly, natural home lighting, authentic selfie lens distortion, photorealistic.

El formato FaceTime elimina cualquier barrera comercial: parece una recomendación honesta de una amiga.

Keep the SAME person and room. She is pointing her index finger upwards towards the top-left empty space of the frame with an amused knowing expression, as if answering a floating comment bubble. Clean negative space at the top for overlay text, photorealistic.

Deja espacio arriba para montar la burbuja con la duda o crítica típica que tu producto resuelve.

Macro close-up shot: the person's hand applying a small streak of [textura del producto: crema hidratante / sérum / tela] onto [el dorso de la mano / la clavícula], natural skin pores visible, soft natural side lighting catching the texture, blurred background.

Imprescindible en e-commerce físico o cosmética. La gente compra lo que puede casi palpar con la vista.

The SAME person sitting in the driver's seat of a car parked during daylight, natural window light from the driver side, seatbelt visible, phone mounted on the dashboard or held in hand, talking naturally to camera. Photorealistic.

El coche es el escenario UGC por excelencia: la acústica y la luz natural dan una credibilidad que ningún plató consigue.

The SAME person in a bright modern bathroom with soft morning light, wearing [un albornoz blanco / ropa de estar por casa], standing in front of the mirror with [el producto] placed neatly on the marble sink counter. Fresh morning glow, photorealistic.

Ubica el producto dentro del hábito diario del cliente objetivo (mañana, noche o antes de salir).

The SAME person at a clean modern desk with an open laptop, a cup of coffee and notebook, turning around towards the camera with an energetic smile, natural office lighting, blurred workspace background. Photorealistic.

El contexto ideal para B2B, SaaS, herramientas digitales o accesorios de teletrabajo.

The SAME person seated at an outdoor café table, warm afternoon sun, sunglasses pushed up into hair, holding a ceramic coffee cup in one hand and smiling into the lens, lively blurred city background. Photorealistic.

Aporta aspiracionalidad y sensación de tiempo libre o estilo de vida relajado.

The SAME person holds her smartphone directly in front of the camera with a chroma green screen [pantalla verde #00FF00] so you can overlay any custom app screenshot or coupon, smiling excitedly and pointing at the phone screen. Photorealistic.

La pantalla con chroma verde te permite sustituirla fácilmente en tu editor de vídeo por tu propia web, descuento o app.

The SAME person holding up a sealed shipping package with a clean label in front of her chest, giving a thumbs up or happy smile to the camera, natural hallway or doorway background, photorealistic.

Transmite rapidez de envío y fiabilidad en los últimos segundos del anuncio antes del clic.

Keep the SAME person and room. She is standing centered, looking playfully at the camera while pointing her index finger straight UP towards the top empty negative space of the vertical frame. Open friendly smile, balanced lighting, photorealistic.

Deja espacio en el tercio superior para colocar títulos dinámicos, stickers de encuesta o subtítulos llamativos.

The SAME person looking straight into the camera with an enthusiastic expression, pointing BOTH index fingers down towards the bottom edge of the vertical frame. Clear negative space at the bottom for CTA buttons, photorealistic.

Guía la vista del espectador directamente hacia el botón nativo de la app o el enlace en la biografía.

The SAME person positioned on the RIGHT side of the vertical frame, turning and pointing with one hand towards the open empty space on the LEFT half of the frame with an encouraging smile. Ample clean negative space on the left for mockups or bullet points, photorealistic.

Composición en tercios ideal para incrustar capturas de tu app, capturas de pantalla o un listado de beneficios.

The SAME person in a dynamic close-up shot: pointing one index finger directly INTO the camera lens towards the viewer with an engaging knowing smile and playful eyebrow raise. Direct eye contact, photorealistic.

Crea conexión personal instantánea («Esto es para ti si…»). Rompe la cuarta pared y aumenta la atención.

The SAME person standing centered with one hand held open flat, palm facing UP at chest level as if presenting a floating item resting on her palm, looking proudly at her hand with a delighted smile. Clean photorealistic studio lighting.

Permite superponer en edición iconos 3D, badges de descuento, frascos o logos como si levitaran en su mano.